Your creative partner for brand personality and visual identity that feels so right, it could only ever be you.

Dakota Rucker
Work With Us >
Dakota at work

Hi, I'm Dakota!

I've been in the design world for over 10 years, wearing a lot of hats along the way: freelancer, team lead, teacher, and everything in between. I've brought ideas to life across print, large-scale installations, social media, and even LED walls. Today, I focus on brand identity and the strategy that makes it all work.

When branding is working, it just clicks. It feels like you; like what you always wanted it to be. The right people recognize it right away and walk in thinking, "oh yeah, this is exactly what I've been looking for."

01
Discovery

We dig into your world: The process starts with a deep-dive session to understand your business, your audience, and what makes you irreplaceable.

02
Vision

I present two distinct creative directions, each rooted in strategy and authentically yours. You choose, we refine.

03
Polish

We perfect the brand identity and visuals together. Your feedback shapes the outcome, and our collaboration creates something you stand by.

04
Go Live

Every file, every format, with a brand guide so you and anyone you work with always stay true to you.

WRAPPED UP & READY TO GO!

Design Packages
Tailored to Your Needs

Three packages built around where you are & where you're going. Every one starts with a strategy and a vision, and each end with a brand identity that actually clicks.

Essentials Brand Identity $5,000 USD   2 to 3 Weeks
  • Brand Questionnaire
  • 2 Visual Concepts
  • Primary Logo
  • 2 Secondary Logos
  • 1 Submark Logo
  • Curated Color Palette
  • Typography Selections
  • 2 Brand Mockups
  • Design Elements (Illustrations,
  • Icons & Patterns)
  • Brand Style Guide
Marketing Branding & Social Presence $7,500 USD   3 to 4 Weeks
  • Essentials+
  • Business Card
  • 3 Post Designs & Templates
  • 3 Story Designs & Templates
  • 5 Instagram Highlight Covers
  • Facebook, Instagram, LinkedIn
  • & TikTok Icons
  • Facebook & LinkedIn Cover Image
Production Branding, Social, Merch & More $9,000+ USD   4 to 6 Weeks*
  • Essentials+
  • Marketing+
  • Additional Specified Requests
  • Illustrations, Graphics & Designs
  • for Merchandise
  • Clothing, Packaging, Product
  • Casing & More

Portfolio
of Work

From vision to visual. See how these projects came to be from discovery to delivery. Click any project to dive in.

Team Build*r
Team Build*r
Shannon Karmel Media
Shannon Karmel Media

"She brings a thoughtful design sensibility, strong creative instincts, and the ability to help organizations communicate in a way that feels both polished and authentic."

-Tim Stroble, CPCU, ARe

Ready When You Are!     Let's Make Something You're Excited to Show Off     Ready When You Are!     Let's Make Something You're Excited to Show Off     Ready When You Are!     Let's Make Something You're Excited to Show Off    
Dakota Rucker
I CAN'T WAIT TO MEET YOU!

I keep my project list small on purpose. Reach out and let's see if we're a fit!

Let's Connect on Instagram

@dakotaruckerdesign Follow on Instagram